Back to Tools

Discount Price Calculator

See exactly how discounts affect your bottom line. Calculate the perfect sale price while maintaining healthy profit margins.

Ready to Calculate

Enter your pricing details and discount to see the impact on your business

The Impact of Discounting

While discounts can drive sales volume, they also directly reduce your profit margin. It's crucial to understand the relationship between discount percentage and the additional sales volume needed to maintain the same total profit.

When to use discounts:

  • Clearance: To move old or seasonal inventory quickly.
  • Acquisition: To attract new customers who might become repeat buyers.
  • Loyalty: To reward existing customers and encourage retention.

Psychological Pricing Tips

1

Rule of 100

For prices under $100, use percentage discounts (20% off). For prices over $100, use dollar amounts ($50 off).

2

Charm Pricing

Prices ending in .99 or .95 often perform better than round numbers.

3

Anchor Pricing

Always show the original price crossed out next to the discounted price to emphasize value.