Free Conversion Rate Calculator
Calculate your ecommerce conversion rate and see exactly how much revenue each CVR improvement adds. Includes what-if scenarios, revenue per session, and break-even analysis.
Traffic & Orders
$
Economics
$
$
%
Conversion Rate
2.50%
375 / 15,000 sessions
Revenue / Session
$1.63
$24,375 total
ROAS
6.1x
$10.67 CPA
Net Profit
$10,625
60% margin
2.50% CVR — typical ecommerce range, room to optimize
What If Your CVR Improved?
| Scenario | CVR | Orders | + Revenue | + Profit | ROAS | CPA |
|---|---|---|---|---|---|---|
| Current | 2.50% | 375 | — | — | 6.1x | $10.67 |
| +0.5% CVR | 3.00% | 450 (+75) | +$4,875 | +$2,925 | 7.3x | $8.89 |
| +1% CVR | 3.50% | 525 (+150) | +$9,750 | +$5,850 | 8.5x | $7.62 |
| +2% CVR | 4.50% | 675 (+300) | +$19,500 | +$11,700 | 11.0x | $5.93 |
Profitability
Revenue (375 orders)$24,375.00
Gross Profit (60%)$14,625.00
Ad Spend-$4,000.00
Net Profit$10,625.00
Break-Even Analysis
Break-even CVR0.69%
Break-even orders103
Current vs break-evenAbove by 1.81%
Profit per order$39.00
CPA$10.67
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